all stitched up.


Amidst all the fashion week madness down at the OPT, I took some time in betwen shows to accompany Aprilia to the Georg Jensen store on Castlereagh Street to view original artworks by Danish-Irish artist Inge Jacobson as well fawn over the collection of limited edition Fusion cuffs. The collaboration with the acclaimed Jacobson, saw Georg Jensen's A/W 11 campaign featuring natural beauty, Freja Beha Erichson, re-invigorated through traditional methods of cross stitching. I've always thought of fashion and art being intrinsically interconnected, but I'd never really considered craft to be part of the mix. But craft is making its comeback in the fashion world, especially with DIY on the rise. I thought this partnership was a truly unique idea and the perfect collaboration between the brand and the artist, the unlikely combination of mixed media harmoniously working together to create a modern yet classic and homely feel to the campaign. Makes me want to dig up my unfinished cross stitch patterns of quaint cottages and cute puppies from my female craft days some years ago.

10 comments :

  1. Such a great idea to combine jewellery with craft. Love the last shot.

    Christie x

    Dark Blue Stripes

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  2. cute!!!

    http://glamourgirl-bg.blogspot.com/

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  3. Do you know how jealous I am? I love Georg Jensen. I really really want their rings... sigh! And to have Freja as the face of GJ? I die.

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  4. Oh that looks really cool. wish i had checked it out


    | Bright Green Laces |

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  5. Phwoar, that last shot is incredible! Would've loved to have seen this in person.
    Chloe.xx
    mydawntilldusk.blogspot.com

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  6. Aw man such gorgeous rings + cuff in that 2nd last pic.
    And I remember crossstitching - I did a giraffe when I was about 13 :)
    x Stace

    PS. I've got a giveaway happening to win a House of Harlow ring! I'd love for you to enter!

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  7. I aspire to write half as well as you...

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  8. great rings and overall amazing photos!

    check out my blog and, if you want, let's follow each other on GFC or Bloglovin' or both ;)

    www.LAByDiana.com

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