skin & threads.
Melbourne based Skin and Threads was born from a love of quality fabrics and the philosophy that pure and natural materials are the building blocks for a luxurious and yet casually refined wardrobe. With three standalone stores in Victoria, the brand has their sights set on Sydney, and the iconic Strand Arcade location to bring to life the brand's ethos and experience their understated aesthetic. Last week I took a tour of the new store and explored the new spring/ summer collection Like A Tiger which introduced prints for the first time, colour blocking and a fun collaboration with artists Craig and Karl.
With more and more brands moving towards online channels of distribution, Skin and Threads is doing the opposite with more store openings on the horizon. "Touch, feel and experience is still very much part of the shopping experience for our customers," says Penelope Cohen, creative director for the brand. And how right she is. I loved the fact I could feel the soft, breathable and cosy fabrics against my skin and be able to layer up the basics and knits the way Cohen intended for them to be styled. She singled out the python wedges, Craig and Karl tiger print sweater and three stripe sweater as her picks for the season. And with the brand's roots in designing basics that can be worn for a lifetime, denim, Golden Goose sneakers and a leather jacket are the three items Penelope could not live without.
The Skin and Threads store is now open.
Level 1, The Strand Arcade,
George St, Sydney.