eQUIP yourself giveaway.



I would probably consider myself a professional intern by now. Almost four years and counting in the business (of free labour in exchange for career experience), I’ve been fortunate enough to work across fashion PR, digital, editorial, wardrobe, events and marketing. But the one thing that has always intrigued me is buying. And it’s not just about attending events, showings and appointments – knowing what consumers want even before they know themselves is nothing short of a challenge (and I’m told there’s lots of number crunching too). I always love hearing how people got their start in the industry so who better to pick the brains of than eQUIP’s buying controller, Julie Baker.
 
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Tell us a bit about your background in fashion.
J: After graduating from university with a degree in fashion and textile design I initially worked as a printed textile designer producing artwork for fashion retailers. However after meeting the Buyers who came in to purchase the print work I realised that Buying sounded like a much more interesting a varied job.
I then went on to work as a buyer and buying controller for a number of major UK retailers including Marks and Spencer, River Island and Topshop before moving to Australia to work for Equip. 

What's been the most challenging part of your career so far?
J: There have been so many challenges over the years but the constant challenge is keeping up with the changing trends. With the growth of the internet a new trend or must have can literally spread around the world in less than 24 hours. Then the race is on to make sure that you have that in stores as soon as possible. Not spotting or being late with a trend just isn’t an option.

What's the best part about working for eQUIP?
J: The team are the best. From the Buying office to Marketing and VM onto the warehouse and in stores. Everyone is so enthusiastic about the brand and the products. 

What are some of the trends we can expect eQUIP to explore in the coming months?
J: There is a lot more colour coming through from rich jewel tones in Autumn Winter through to vivid brights and soft pastels in Spring Summer. It's all about colour.

What does a regular day look like for an eQUIP buyer?
The best bit is there isn’t a regular day. Sometimes its spent in the office poring over budget sheets, or signing off new product launches.  Other days we could be travelling the world, looking at emerging trends in NY, LondonParis and Tokyo, or visiting our factories in China and India to review production. Then it might be a store visit anywhere in Australia and New Zealand to get feedback on what customers are loving.

What's your top tip for accessorising?
Always accessorise, even if its just a pair of sunglasses or a pair of earrings! A well chosen accessory can really lift any outfit out of the ordinary and into a statement about you and your style.
 
Most prized possession: All my old photo albums.
Last big splurge: A pair of Karen Walker sunglasses and a holiday.
Favourite holiday destination: It keeps changing but at the moment Bali for total relaxation.
Your current favourite things: Sydney rock oysters, mangoes, the new Best Coast album and the TV series Girls.
Words to live by: Treat people as you wish to be treated yourself. 

I’ve been so caught up with a little something called life that I seem to have missed my blog’s second birthday last month. Luckily eQUIP have me covered – or should I say equipped? They’ve kindly offered one of my fab readers the chance to win an eQUIP gift pack worth $100 including a mixture of sunglasses, jewellery and a bag. Plenty of arm, ear and neck candy to see you through the season!
 
To enter simply:
1. Like eQUIP on Facebook and follow them on Twitter.
2. Like Flourished & Sunkissed on Facebook.
3. Comment below with your name and email address.
 
Giveaway closes Friday 21st June. Open to Australian residents only.

97 comments :

  1. Great post! I'm really intrigued by the whole 'buyer' job description as well, so it was great to read a feature on it and get some insight into the experience from a well known and talented woman in the industry. And I love equip, so I couldn't pass up the opportunity to enter the giveaway!
    Followed and liked all the pages :)
    Name: Talia Kaur
    Email: talia.kaur@gmail.com
    Thanks!
    xx
    Talia
    www.thinkwearstyle.blogspot.com

    ReplyDelete
    Replies
    1. Just love this site, so many interesting items to look at. Love all the comments. It makwes me feel like a family.

      Delete
  2. I love eQUIP and would love to win this awesome prize!
    Thank you for the opportunity.
    Michelle Vamvas
    (email kookla123@yahoo.com)

    ReplyDelete
  3. Oooh! definitely discovered something new today (eQUIP) :) I love accessories!

    Jordan Troublefield
    jordantroublefield@my.unt.edu

    ReplyDelete
  4. Awesome giveaway :)

    Adele Smith
    clickyone@hotmail.com

    ReplyDelete
  5. Lidya
    Poweredbyramen@gmail.com

    ReplyDelete
  6. can't wait to get equipped with eQuip!
    Lea Baldoria
    lea_baldoria@hotmail.com

    ReplyDelete
  7. Lovely giveaway, thankyou
    My name is Suzie Love
    suzieelo@hotmail.com

    ReplyDelete
  8. Equip is amazing! Ugh, I'm in love!
    My name is Maddy Finn
    My email address is m-finn23@hotmail.com

    ReplyDelete
  9. I can't remember a day I haven't walked past Equip in the shopping center and left with a bag full of jewelry! :)
    My name is Bozena D
    My email is heartofgold9546@yahoo.com.au

    ReplyDelete
  10. This comment has been removed by a blog administrator.

    ReplyDelete
    Replies
    1. Sandra Arten
      sandra_arten@hotmail.com

      Delete
  11. I love eQUIP and would love to win.........
    Name - sapna sharma

    Email..sapshu936@gmail.com

    ReplyDelete
  12. Name: Sharon Fawcett

    Email: sharon 7999 at yahoo dot com

    ReplyDelete
  13. Name: Loren Murray
    Email: lorenamurray@gmail.com

    ReplyDelete
  14. Awesome comp! Leonnie Foley. leonnie.foley@gmail.com

    ReplyDelete
  15. Name: Brooke Roberts
    Email: brookeroberts14590@hotmail.com
    would be amazing to win!!

    ReplyDelete
  16. As a starving student (who can't afford luxury items) struggling through another round of law exams, this would be a much needed reward! Anjori Mitra, amitranz@gmail.com

    ReplyDelete
  17. scorpion_chick06 [at] hotmail [dot] com
    done

    ReplyDelete
  18. Ellie B
    barbirellie@yahoo.com.au

    Love equip! :) Great blog.

    ReplyDelete
  19. Chayah Satchell
    chayahsatchell@hotmail.com

    ReplyDelete
  20. Kayla Marie Dawes
    kayla.dawes@hotmail.com

    ReplyDelete
  21. This comment has been removed by the author.

    ReplyDelete
  22. Liked & Followed =D
    Jasmin Liu
    jyliu12@gmail.com

    ReplyDelete
  23. Sandra Arten.
    sandra_arten@hotmail.com

    ReplyDelete
  24. I am always impressed with Equip because they manage to stay up to date with the latest fashion trends! :)
    Name: Bianca C
    Email: biancacee123@yahoo.com.au

    ReplyDelete
  25. You have such good merchandise and great giveaways, really worth trying for. Thank you!
    Jean Spittles

    jeanbb@dodo.com.au

    ReplyDelete
  26. You always have lovely accessories and great giveaways, really worth trying for. Thanks!
    Jean Spittles

    ReplyDelete
  27. Anastasia
    anastasiastarz@gmail.com

    ReplyDelete
  28. Great interview, love equip accessories. Liked and followed.
    Jess
    jessy7723@gmail.com

    ReplyDelete
  29. Fatima
    fatoombe.al-boarab@hotmail.com
    :)

    ReplyDelete
  30. Sandra Arten,
    sandra_arten@hotmail.com!
    <3 <3

    ReplyDelete
  31. Liked and followed x 3

    Christina
    rueben_18@hotmail.com

    ReplyDelete
  32. Lisa Haines
    spicee49@hotmail.com
    <3

    ReplyDelete
  33. liked. kate james
    girlyjames@yahoo.com

    ReplyDelete
  34. Kathleen Kozina
    kathleen.kozina@bigpond.com

    ReplyDelete
  35. beautiful giveaway, thankyou, I like and follow Equip on FB and Twitter also follow Flourished and Sunkissed on FB
    Narelle Rock
    narellerock@yahoo.com.au

    ReplyDelete
  36. thanks for a chance :))
    kerry santillo
    santillo.kerry@yahoo.com.au

    ReplyDelete
  37. Roberto Colombi
    bertcolombi@gmx.com

    ReplyDelete
  38. marie pohnetalova
    mariep200381@yahoo.com.au

    ReplyDelete
  39. Equip is the one shop that sells the best jewelry! I can't get enough of them! <3
    My name is Lana and my email is wildrose542@yahoo.com.au

    ReplyDelete
  40. It's the accessories that make an outfit really "me"...and now I've discovered Eqip that's going to be so much easier to do!
    Glenda McDonnell
    tailz52@bigpond.com

    ReplyDelete
  41. I love Equip, thanks for the giveaway!

    only1only7 at gmail dot com

    ReplyDelete
  42. Linda Courtney
    lindacourtney63@gmail.com

    ReplyDelete
  43. Karen Turner
    karenturner9@hotmail.com

    ReplyDelete
  44. thanks for the giveaway and the fashion tips
    t.boult@hotmail.com
    @JesseBelles

    ReplyDelete
  45. Liked, liked and followed! :-)) Vanda Bacich vandabacich@hotmail.com

    ReplyDelete
  46. Courtney Dettman
    courtevan@live.com

    Thank you for this opportunity.

    ReplyDelete
  47. Brilliant giveaway!
    thank you so much for giving us all the opportunity to win!
    Good luck one and all

    Kerryanne Bourke
    Bourke1@exemail.com.au

    ReplyDelete
  48. Linda Hynson
    hynson@bigpond.com

    ReplyDelete
  49. Rachael PollingtonJune 16, 2013 at 7:27 PM

    Great post. Thankyou for the opportunity to win.
    Rachael Pollington. rache.pollington@live.com.au

    ReplyDelete
  50. done :-)

    Elise Duck
    hansonhoney@hotmail.com

    ReplyDelete
  51. Thanks for the opportunity to win this nice prize.
    Dean Brandt
    dean.tbrandt29@gmail.com

    ReplyDelete
  52. All done ♥
    Natalie Stoute
    nsstoute@gmail.com

    ReplyDelete
  53. Rhonda M PhillipsJune 17, 2013 at 12:32 PM

    Rhonda M Phillips
    rhondaphillips79@hotmail.com

    ReplyDelete
  54. Hope I win! Love equip!!
    Sandra Arten
    sandra_arten@hotmail.com

    ReplyDelete
  55. I adore Equip! They always have the latest trends at bargain prices!
    Stacey Williamson
    indy06@hotmail.com

    ReplyDelete
  56. Heather Stewart
    rock_royalty666@hotmail.com

    thank you!

    ReplyDelete
  57. Have liked and followed the pages, thanks for a great chance to win a fantastic prize.

    Charisse Childs
    charisse.77@hotmail.com

    ReplyDelete
  58. Sacha Pech
    mustangsachy_is@hotmail.com

    ReplyDelete
  59. Karen Freeman
    klftpg@hotmail.com

    Thank you for the opportunity to enter.

    ReplyDelete
  60. Liked and followed! Awesome giveaway!

    Kate Dvornik
    kdvnik@hotmail.com

    ReplyDelete
  61. Liked following thank you :)

    Lucie Campbell
    luciecampbell29@hotmail.com

    ReplyDelete
  62. Liked & followed :)

    abbytwinn@gmail.com

    ReplyDelete
  63. Fantastic Giveaway - Liked and followed all
    Micaela Tomalin
    kameko8@bigpond.com

    ReplyDelete
  64. Alicia Bardsley
    aliciabardsley@live.com.au

    Thanks

    ReplyDelete
  65. Nicole Larsen
    nicrogla@bigpond.net.au

    ReplyDelete
  66. Kate Harvey
    999harker@gmail.com

    ReplyDelete
  67. Fantastic giveaway! Liker of both pages.
    Kelly Ryan
    kelster.ryan83@gmail.com

    ReplyDelete
  68. Thanks for the wonderful giveaway! I have liked all the pages on fb and twitter :)
    Effie Bakkalis
    ebakkalis@bigpond.com

    ReplyDelete
  69. :)
    Eden mcgill
    matthews1113@hotmail.com

    ReplyDelete
  70. Lauren
    ariaowl@hotmail.com

    ReplyDelete
  71. Liked and followed
    Donna Dwyer
    donnatdwyer@yahoo.com.au

    ReplyDelete
  72. Jasmine Ewart
    jasmine.ewart@westnet.com.au

    ReplyDelete
  73. Hi, Amyas have liked both and followed. amyas@bellair.net

    ReplyDelete
  74. Tanya Bowers kitti.cat.200@gmail.com liked and followed on twitter and facebook thanks for the awesome giveaway

    ReplyDelete
  75. Courtney Brideson
    courtneybrideson@live.com.au

    ReplyDelete
  76. Tania
    lettuce71@hotmail.com

    ReplyDelete
  77. Liked both Equip and Flourished & Sunkissed on Facebook
    Amanda
    mandachic84@hotmail.com

    ReplyDelete
  78. Elizabeth Davey
    meandmum [@] bigpond.com

    ReplyDelete
  79. Terry Wedding
    terrywedding@hotmail.com

    ReplyDelete
  80. THANKYOU!!

    Kara
    ms.myst@gmail.com

    ReplyDelete
  81. thanks :)
    Melanie
    dfarrugia5@bigpond.com

    ReplyDelete
  82. thank you

    lyndel
    lyndelrowe@gmail.com

    ReplyDelete
  83. Lucy Leland
    lucywins@live.com.au

    ReplyDelete
  84. Fab items love this store always leave there wanting more. :)
    Thanks great comp.sjslabourservices@yahoo.com.au

    ReplyDelete